The International charity Leprosy Mission is a worldwide partnership, active in around 30 countries with a vision for a world without leprosy and a passion to eradicate the causes and consequences of leprosy.
The Leprosy Mission required a complete overhaul of their existing site which would educate and inform visitors about the charity's work and encourage people to donate to the charity.
Jean Jones, Head of Fundraising at The Leprosy Mission said: "Our existing website had been up and running for around six years but had become dated and not engaging for visitors.
"i.Content - Content Management Platform, i.content, appealed to us because it is simple to use and will enable us to continually update content and adapt and change the site over time in response to feedback from our supporters and partners."
i.send is own email marketing software, designed to provide organisations such as The Leprosy Mission with a straightforward and cost effective way to market their products and services online. "We have never done email marketing before and are very excited by the prospect of being able to capture data on the new site and then open dialogue with people who are interested in our work," continues Jean Jones.
www.leprosymission.org.uk
"i.content, appealed to us because it is simple to use and will enable us to continually update content."
Jean Jones, Head of Fundraising